What Counts

How to use the science of self-improvement to live healthier, achieve more, and feel more fulfilled—delivered weekly.

Featured Posts

I Tracked 168 Personal Metrics This Year: Here's What I've Learned

Benjamin Wilkins

Benjamin Wilkins

I Tracked 182 Personal Metrics This Year: Here's What I've Learned

Benjamin Wilkins

Benjamin Wilkins

7 Unconventional Things I Learned by Tracking My Sleep for 619 Days

Benjamin Wilkins

Benjamin Wilkins

Recent Newsletters

Why Knowing Your Limits Helps You Achieve More, Not Less

Benjamin Wilkins

Benjamin Wilkins

The Case for Intentionally Making Your Life Harder

Benjamin Wilkins

Benjamin Wilkins

I Tracked 168 Personal Metrics This Year: Here's What I've Learned

Benjamin Wilkins

Benjamin Wilkins

How Benjamin Franklin Made Self-Improvement a Science

Benjamin Wilkins

Benjamin Wilkins

The Book That Changed Our Lives

The return of What Counts

Same workout. Different bodies. Very different results.

I Tried to Reach Everest Base Camp. Here’s What Happened.

Benjamin Wilkins

Benjamin Wilkins

I’ve never run long distance—so I started running a 5k every day

Jacob Daniels

Ronald Weasley Teaches You How to Live a Happier Life

How Top Athletes Use Data to Improve Their Performance

Do These Four Things to Learn Anything Faster